W E L L S F A R G O
Financial Remedies
We diagnosed America’s money habits in a series of tongue-in-cheek radio spots. Channeling the spirit of 90s infomercials and PSAs, we brought humor to saving, making Wells Fargo’s remedies easy to remember and even easier to act on.
Team
Creative Directors: Matthew Low, Kristin Clark
Copywriter: Ben Whipple
Art Director: Clara Söderberg